Mixpanel gathers product usage data, including metrics like what features are being used most frequently, the number of active users, and when user engagement rises or drops. It also automatically collects data on all user actions and uses that data to provide a variety of useful insights, such as automatic suggestions for how to improve customer retention and lead acquisition. Since usage data is collected from the start, Mixpanel can also track newly defined metrics using historical data.
Revinate's Guest Data Platform includes a suite of products and tools to support the automation of marketing and reputation management activities in the hotel and hospitality industry. These include Revinate Marketing, Revinate Hotel CRM, and Revinate Guest Feedback.
Bring all your Mixpanel data to Amazon Redshift
Load your Mixpanel data to Google BigQuery
ETL all your Mixpanel data to Snowflake
Move your Mixpanel data to MySQL
Bring all your Revinate data to Amazon Redshift
Load your Revinate data to Google BigQuery
ETL all your Revinate data to Snowflake
Move your Revinate data to MySQL
Get any or all raw event data that has been collected by Mixpanel, including what events have occurred, when they happened, and any relevant properties about those events. Then, integrate this raw data with other data sources to get new or deeper usage analytics.
Retrieve data about a customer’s journeys through your funnel. This data contains the customer’s timeline from start to finish - including how many steps in the funnel the customer completed during that time - which can be used to identify which steps during a funnel most commonly include specific events, such as losing a customer.
Gather event data that is filtered into segments by an array of properties, such as date range, country, and specific search terms. Then, use that filtered Mixpanel data to get deeper, more detailed analytics into your product performance.
Track customer engagement data, including a customer’s name and email address, as well as the date and time they last accessed your product. This allows you to run predictive analytics, which can show when engagement will likely drop or increase based on historical engagement data.
Get retention data for a specific cohort of customers by tracking signups and other relevant events during a specified date range. Then, you can feed that Mixpanel data into your analytics to provide a more comprehensive view of your retention trends over time.
Revinate Marketing includes drag-and-drop, no-code tools to help you establish better relationships with guests through beautiful, responsive email marketing campaigns. The platform's email marketing tools facilitate the creation and sending of relevant, personalized electronic communications that stand out in your hotel guest's busy email inboxes.
Revinate's no-code interface empowers non-tech-savvy users to create automated lifecycle email drip campaigns. The platform allows you to quickly build and send emails that notify guests of hotel discounts, promotions, and special offers. You can also personalize your email campaigns through triggered automation, dynamic content, segmentation, and merge tags.
Revinate Marketing also includes powerful analytics tools to provide the actionable insights you need to understand what's working and boost conversion rates. Perform A/B testing on your subject lines, copy, offers, and calls to action to identify what produces the highest chance of conversion. Monitor and benchmark the results of your campaigns, see where guests are clicking, and understand guest behavior in response to your marketing through easy-to-understand, real-time reports.
Revinate Hotel CRM supports the building of better guest relationships through Rich Guest Profiles. Rich Guest Profiles centralize the data you have for guests, allowing you to integrate multiple sources of information into a single hotel CRM system for a high-level view of all guest data. Pull and integrate information directly from your property management system (PMS), so you can see all information related to each guest, including guest stay history, guest survey results, loyalty scores, campaign engagement, total lifetime value, and other valuable statistics.
Revinate Hotel CRM pulls insights from your Rich Guest Profiles to create Custom Arrival Reports. These provide your team with detailed information to surprise and delight arriving visitors. The platform's Database Insights tools offer real-time reports that show your top booking channels, most profitable geographies, and new business opportunities.
Integration with over 75 PMS systems means you'll be able to pull data from most property management systems for the best insights possible.
Revinate Guest Feedback consolidates and reports on data from guest surveys and reputation management, so you have the actionable data you need to improve your guest experiences and online rankings. Guest Feedback tools help you manage your reputation by allowing you to respond to negative and positive guest reviews — on Booking.com, Google, TripAdvisor, and other sites — from a single interface. The platform includes a ticketing system so you can communicate hotel service-related problems to the relevant staff or department for the swiftest resolution possible. Revinate Guest Feedback also lets you manage all of your hotel's social media accounts from one place.
Revinate Multi-Hotel Analytics and Reporting features allow you to (1) scale your marketing and reputation management activities and (2) derive analytical insights for all your hotel locations. By providing a holistic view of all data related to multiple PMSs, CRMs, hotels, and guest record systems, you identify the best ways to improve guest satisfaction across all of your departments and hotel locations.