Taboola is a discovery-driven content marketing service for both advertisers and publishers that is designed to offer visitors highly personalized external content while they engage with a publisher’s website. Taboola accomplishes this level of personalization through a predictive analysis engine that looks at a wide range of data points, including demographic data, browsing history, purchase history, etc. Then, it chooses and displays the discovery links that are most likely to engage those visitors, thereby increasing the likelihood of conversion.
Stamped.io helps companies easily gather and display user-generated content (UGC) - like reviews and star ratings - through the use of automated surveys and in-email forms. This kind of content is one of the most powerful tools available today, and it can be used to improve SEO, increase social proof, retain customers, strengthen marketing strategies, and more.
Popular Use Cases
Bring all your Taboola data to Amazon Redshift
Load your Taboola data to Google BigQuery
ETL all your Taboola data to Snowflake
Move your Taboola data to MySQL
Bring all your Stamped.io data to Amazon Redshift
Load your Stamped.io data to Google BigQuery
ETL all your Stamped.io data to Snowflake
Move your Stamped.io data to MySQL
Taboola's End Points
Manage the details of one or more of your ad campaigns, including the financial details - such as cost-per-click (CPC), spending limit, and daily cap - and preferred targets for the campaign i.e. publishers, countries, platforms, etc. This ensures that your campaigns are personalized for the audience most likely to engage them.
Retrieve performance reports that include advertiser-relevant data - such as CPC, impressions, total clicks, etc. - as well as publisher metrics, like detailed analytics on the revenue that is being generated by a page. This information allows publishers and advertisers to gauge how to best maximize their discovery-based marketing performance.
Request resources that can help set up a campaign on Taboola, including the supported regions and region codes, which platforms are supported, and a dictionary that lists all of the terms that can be used when requesting these resources. Then, use this information to customize a campaign that will provide more effective targeting.
Stamped.io's End Points
Download invoices, upgrade or downgrade your plans, and upgrade your account. This will help you maintain your finances and stay on the right track.
Control your reviews: change the format and timing of emails, decide what products will trigger a review request, prioritize items to be reviewed, and more. This can improve response rates and the quality of reviews, which can help your long-term efforts.
Offer your customers incentives coupons to encourage them to share reviews and to return to your store. This is an effective way to upsell your products, thereby increasing revenue and customer acquisition.
Add a “Product Reviews” tab to your Facebook page, and social sharing icons in your email footers, or connect your social accounts to push your reviews on Facebook and Twitter. These kinds of changes can increase traffic, time on site, and sales conversions.