Brunner is a Pittsburgh-based company (with a creative “hot shop” in Atlanta) that has grown from a creative boutique in the 1980s into one of the world’s leading independent marketing agencies - offering full-service solutions in both traditional and digital marketing methods with its 120 employees across both offices.
The company has earned recognition from Cannes, Adweek, and Forrester Research; clients include Heinz, Home Depot, GNC, Penske, PNC Bank, and Dick’s Sporting Goods. As a full-service marketing and advertising agency, Brunner runs campaigns for clients in a variety of different digital mediums - Google, Bing, and Yahoo for search engine marketing, and Facebook and Twitter for social marketing.
Brunner needed a solution to pull in vital data and connect out to API resources - and then transfer that data out to the Brunner data warehouse in the Google cloud. The solution needed to keep track of data from a wide variety of sources and manage the data within their own database, providing information to team members when required.
It's definitely been cost saving and time saving.
According to Cancilla, the ease of integration and user-friendly features of Integrate.io made it the one to go with when they were searching for a critical solution.
I first heard about Integrate.io about three years ago when I was researching for resources, Cancilla says.
I remember it being very, very straightforward, and very easy to get up and running. The Integrate.io people helped me get it all set up. It was a really great experience. They jumped in anytime we needed help - on a Zoom meeting or something else - and they'd walk me through the issue, or whatever I needed help with. It was a very good, very quick experience to get everything set up within a week or two.
Thanks to the integration of Integrate.io, Brunner is able to get the vital data it needs to accurately analyze what is working (and what isn’t) for its clients.
We're getting that data prepared for our data science team to do some advanced analytics and get the 10,000-foot view of what we're doing, Cancilla says.
It's cool - very cool.
Another benefit for Brunner? The use of Integrate.io has enabled the data team to streamline its back-end efforts throughout - allowing a better focus on customer and client service.
We can reallocate resources to what is better serving the clients, Cancilla says.
If you think that Integrate.io could help you with your data integration challenges, as we helped Brunner, contact us here. We’re happy to provide a demo, a seven-day free trial, and a free setup session with our implementation team. Design and execute visual data pipelines on our cloud-based ETL platform with elasticity and scalability.