CleverTap allows users to analyze both business analytics and user engagement on one single platform. This gives CleverTap users insight into app user activity, allowing them to see where users have taken action, what information they find compelling, and where they drop off. This information can help businesses improve their long-term strategies, running clever campaigns, sending personalized push notifications, and creating both triggered and scheduled marketing campaigns.
MongoDB Atlas is a cloud database service for applications that works with Amazon AWS, Microsoft Azure, and Google Cloud Platform. The database service seeks to comply with the most stringent data security and privacy standards while offering a reliable suite of drivers, tools, and integrations. By automating numerous database management tasks, MongoDB Atlas helps developers build apps faster with less human error.
Bring all your CleverTap data to Amazon Redshift
Load your CleverTap data to Google BigQuery
ETL all your CleverTap data to Snowflake
Move your CleverTap data to MySQL
Gather data about cohorts, or groups of users who have taken certain actions in your app. Measure retention, engagement and a variety of business metrics for a cohort of users on a daily, weekly and monthly basis.
Retrieve data about a customer’s journeys through your funnel. This data contains the customer’s timeline from start to finish - including how many steps in the funnel the customer completed during that time - which can be used to identify which steps during a funnel most commonly include specific events, such as losing a customer.
Gather segmentation data that is filtered based on an array of properties, such as past behavior and profile attributes. Then, use that filtered data to get deeper, more detailed analytics into your product performance or to reach users with personalized, contextualized messaging.
Track customer engagement data, including a customer’s name and email address, as well as the date and time they last accessed your product. This allows you to run predictive analytics, which can show when engagement will likely drop or increase based on historical engagement data.
Use CleverTap’s APIs for events, user profiles, dashboard counts and push notifications to filter your data and gather key insights.
Get retention data for a specific cohort of customers by tracking signups and other relevant events during a specified date range. Then, feed that data into your analytics to provide a more comprehensive view of your retention trends over time.
The automated security features included in MongoDB Atlas let you monitor who has access to your data while securing your information against unwanted intrusions. Also, due to the platform's automation of mundane operational tasks — like provisioning and configuration, patching and upgrades, monitoring and alerts, advanced security automation, and disaster recovery — you don't have to be a data science expert to set up and run your databases.
MongoDB Atlas provides a variety of database security layers including advanced access control, IP whitelists, in-flight data encryption through TLS/SSL, optional encryption of your file system, and network isolation through Amazon VPCs and VPC Peering.
MongoDB Atlas offers multiple servers to provide 'always-on' availability. Even if your primary master goes down, multiple backups ensure that your system is always up and running.
The advanced backup and recovery features for MongoDB Atlas guard against data corruption. Whether the threat is from hackers or a team member's innocent mistake, you can rest easy knowing that, after a catastrophic, event you'll have a backup copy to recover your system from a specific time in the past.
MongoDB Atlas provides detailed information and statistics about your database systems. By organizing this information in numerous ways, the platform helps you understand when important changes or upgrades to your system may be necessary. Moreover, if it's time to make changes, you can provision new server instances in a flash.
Whether it's a new technology upgrade to improve database efficiency or a security patch to protect against a new security threat, MongoDB Atlas automatically upgrades or lets you upgrade with a single click, so you can take advantage of features as soon as they're available. Upgrades happen in a matter of minutes without any downtime required.
MongoDB Atlas includes a suite of tools that allow you to select your regions, billing options, and more — allowing you to customize server instances to your desired specifications.
MongoDB Atlas scales up and down — or scales out horizontally through automatic sharding — according to the needs of your company with zero application downtime. This allows you to grow beyond the limitations of one server without making your application too complex. Moreover, the platform's automatic balancing keeps information equally distributed across multiple replica sets as your data volumes grow, or as your cluster increases or decreases.